A. To resolve logo color discrepancies, ensure that you have a standardized color palette for your branding. Use tools like Adobe Color or Canva to create a color guide that includes the exact color codes (RGB, HEX, CMYK) for your logo. Share this guide with all team members involved in design and marketing to maintain consistency across all platforms.
B. Conduct regular audits of your branding materials to check for color discrepancies. If you find inconsistencies, update the materials to align with your standardized color palette. Consider using a color calibration tool for your monitors to ensure that colors are displayed accurately during the design process.